Dana Milbank, a big Dem cheerleader at the already cheerleading WaPo, is rapturous about the Dems’ new message.
No, it’s not the earlier one: “Democrats 2018: Have you seen the other guys?” Personally I loved that because it’s so defensive and pathetic. Kind of like if I offered stale processed cheese sandwiches for dinner. “Yeah, but did you see what they’re eating in the Mumbai slums?” It wouldn’t be inviting or attractive to a diner.
No, this one is “A Better Deal: Better Skills, Better Jobs, Better Wages.” Not catchy, is it? By the time you finish saying it, you’ve forgotten what the first part said. Doesn’t that violate some tenet of advertising?
I get that they’re trying to invoke FDR’s New Deal. In a society in which Americans don’t even know who we fought in the Revolutionary War, this might be a bit of a stretch for most.
Besides, it appears to be a ripoff of Papa John’s pizza promotions. “Better Ingredients. Better Pizza. Papa John’s. I wonder if the Dems would give fries with that slogan? It might work then.
I guess it’s better than their “Resist” message. Resist what? Is anything different in an American citizen’s day to day lives today than a year ago? Jobs are and stock market money is, but no one wants to resist more money coming their way.
Still, Milbank is pleased. He writes:
“On Monday, I am told, congressional Democrats — in the Senate and the House together — will roll out a legislative policy agenda, their de facto 2018 campaign platform. The details, after months of haggling and cat-herding, could yet disappoint, but the broad outlines as described to me are exactly what the doctor ordered.”
What doctor? Doctor Who? Patch Adams? Doogie Howser? Dr. Seuss?
“As important as what’s in it is what’s not. Democrats jettisoned social and foreign policy issues for this exercise, eschewing the identity politics and box-checking that has plagued Democratic campaigns in the past, most recently Hillary Clinton’s. This will be purely an economic message.
“They also resisted invitations to steer the party toward the center (as pollster Mark Penn advised) or in a more progressive agenda. This is meant to be a populist manifesto that doesn’t conform to the left/right debate but instead aims to align Democrats with ordinary, middle-class Americans fighting powerful special interests.
“Titled “A Better Deal: Better Skills, Better Jobs, Better Wages,” it is expected to have many Democratic staples — tax increases on the rich, affordable college, infrastructure spending, higher wages, job training, paid family leave and the like — and a few new ones.”
Yes because those same stale items worked so well in 2016. And, didn’t Hillary think she was connecting with the economically suffering then, too?
Look who came out with this: Chuck Schumer, Chris Van Hollen, Nancy Pelosi and DCCC Chairman Ben Ray Lujan to name a few. In short, middle America’s favorite Democrats!
If the Republicans can get their act together, which will require President Trump to round them up like little doggies, this will be an easy election.